Customer Choice

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What is Customer Choice?

Customer choice, also referred to as "energy choice" or "retail energy choice," is a system in deregulated energy markets that empowers consumers to choose their energy supplier and select an energy plan that best fits their individual needs, budget, usage, and lifestyle. When customers participate, their local utility company continues to deliver electricity or natural gas and maintain the utility lines, but it no longer supplies the energy itself. This arrangement, established to foster competition within markets historically dominated by utility monopolies, can potentially lead to reduced energy costs and a wider variety of energy products for consumers. American Power & Gas provides services in several states that offer energy choice, including Pennsylvania, Ohio, New York, New Jersey, Maryland, Massachusetts, and Washington D.C.

Key Points

  • Customer Empowerment: Customer choice gives consumers the power to choose an energy plan that aligns with their specific needs and budget, rather than being limited to the offerings of their local utility company.
  • Potential Cost Savings: By promoting competition among energy suppliers, energy choice can lead to lower energy prices and potential cost savings for consumers.
  • Market Competition: Fosters competition within the energy market, which can result in improved services, innovative energy products, and greater customer satisfaction.
  • Customer Support: Our US-based customer support team is committed to providing prompt and effective assistance.
  • Availability: It's important to note that customer choice is not available in all states. Regulations and market structures vary, so it's crucial to understand the local energy landscape before exploring energy choice options.

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